The Red Campaign

So, I never bought a "livestrong" bracelet. I don't really care What Jesus Would Do. I don't have a ribbon sticker on my car. It takes a lot for me to buy into something.

I bought into the Red Campaign.
And so should you.

It's such a cool program, started in part by Bono, to raise money for programs to prevent AIDS, malaria and poverty in Africa. There are a lot of retailers involved, including Gap and Apple. I ended up buying the Red tank top (even though it won't go over my belly at the moment) and a leather bracelet. The best part? The Gap red products are made in Africa by Africans, many of whom are HIV positive and being provided a way to pay for their drugs, and 50% of the profits go toward the campaign. Very cool.

On a distantly related side note...my love for Bono, which RAGED during the Joshua Tree and Achtung Baby days, has suddenly returned. Maybe I just think a guy who does SOOO much for the world is hot. He's the opposite of W, which makes him hot too. and he plays guitar. And crazy washed-up-actor-turned-evangelist Stephen Baldwin hates him, which makes Bono even HOTTER. Baldwin said that Bono would "do far more good if you just preached the gospel of Jesus rather than trying to get rid of Third World debt relief."

uhhhh.... yeah. And exactly what good are YOU doing for the world Mr. I starred-in-Biodome-and-Pauly-Shore-Outacted-me??? Hmmm?